PR for Small Businesses and Start-ups

Blogging is a massively effective tool from both an SEO and thought leadership standpoint. In this podcast, Hatch PR's Emily McDaid and Chris Lee discuss the best way to construct a blog, publicise it and also engage with other bloggers to benefit your business.

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When it comes to media relations, companies need a strong figurehead to represent them in the media. In this podcast, Hatch PR demonstrates how small businesses and start-ups should go about selecting their company spokesperson.

If you have any questions or topics you'd like us to cover, please drop us a line at podcasts@hatch-pr.com

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The way we consume digital media differs vastly from how we consume print. When creating content for your company website you need to consider two audiences; your potential customers and search engine algorithms which will be trawling that content to judge its relevance to search. In this podcast, Emily and Chris from UK-based boutique tech PR agency Hatch PR explain the basics of writing good, search engine-friendly web copy.

For more information, visit www.hatch-pr.com

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Everyone's talking about Twitter, the microblogging service, but many small businesses and start-ups may not understand just how to use it to promote their product or service to a global audience.

In this podcast, Emily and Chris from UK boutique tech PR consultancy Hatch PR offer their tips on how to use Twitter to great effect and the dos, and definite don'ts, of Twitter.

For more information, visit www.hatch-pr.com

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Writing and distributing press releases is a critical part of any PR and communications strategy, yet most releases that hit editors' inboxes are nothing more than badly-written puff. In this episode, Emily and Chris of UK boutique tech PR consultancy Hatch PR demonstrate how small businesses and start-ups can write and pitch their own press releases and generate greater awareness of their brand.

For more information visit www.hatch-pr.com

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Social media provides small businesses and start-ups with exciting new ways to reach a global audience. In Episode Two of Hatch PR's series on PR for Small Businesses and Start-ups, we look at this incredibly important emerging field. And if you're not in the game, you could soon fall behind your competitors.

Hatch PR here explains how to make the most of social media while avoiding the pitfalls.

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Small businesses and start-ups can benefit from the services of specialist PR consultants to help promote their products and services, and reach new audiences. But what should they be looking for in a PR agency?

This first podcast from UK-based boutique tech PR and digital agency, Hatch PR, covers the basics.

For more information, visit www.hatch-pr.com

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